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High-Value Experience Starts with Innovative Fabrics

Natunakids were established in 2014, with over 400,000 followers who love our designs. Now, we're ready to bring our pieces to more little ones around the world.

Our team — from designers to quality control — are all moms. We started Natunakids because we wanted to make clothes that are both comfortable and stylish for our own children. Every piece is made from trusted, kid-safe fabrics, and we only use Class A materials (the highest GB safety standard) for kids size products.

Many of our models are actually our own children — they've been wearing Natunakids since they were babies and have grown up with the brand.

Fabric Features

Little Sponge Collection

  • Lightweight, Soft and Zero-pressure (fabric weight: 130g/m², 49.8g for size 110) — Made for effortless movement
  • Moisture-wicking & Quick-drying — Absorb faster than sponge, 20-min quick dry
  • Yarn-dyed sun protective fabric — Lasting UV protection that won’t wash out (UPF>50, UVA<5%)
  • Advanced mechanical stretch process gives the fabric natural elasticity without added spandex — soft, resilient, and perfect for play
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Fabric Features

Icy Touch Collection

  • Cool touch fabric (Q-max: 0.31)
  • PrismShield Anti-see-through Technology (light-blocking rate: 84.4%) — feel ease in light colors and stay cool in sweaty moments
  • Multi-band sun protection (UPF>50, UVA: 1.31%, UVB: 0.37%)
  • Moisture-wicking & Quick-drying (wicking height: 167 mm)
  • Soft and lightweight (fabric weight: 140g/m²), blended with elastic fiber (spandex: 22%) for free movements
  • UK COATS thread — Strong, stretchy and tear-resistant
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Everyday Comfort for Kids

Natunakids is a Trusted Brand for Comfort and Care

We are committed to creating the most comfortable children's clothing for children, so that they can explore and grow happily every day. We focus on developing innovative fabrics that are soft and skin-friendly for children's skin, and pass rigorous fitting tests to ensure that each piece of clothing fits children's daily activities. Every Natunakids product is made in a responsible way, suitable for daily play and rest at home, so that children can wear it freely and grow freely in any occasion.
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Ethical Manufacturing

Our production process meets international standards, ensuring our products are of the highest quality. We prioritize safety and environmental protection in our production process, using sustainable materials and eco-friendly techniques. We treat our employees with respect and dignity, and we do not condone any form of exploitation or abuse.

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Community

Our internal culture emphasizes mutual respect and support, which enables us to work together seamlessly toward our common goal of creating exceptional products for our customers. We also work closely with suppliers to improve product quality and create better production conditions. By working together, we are able to combine our strengths and deliver a brand that represents excellence, innovation, and inclusivity.

Stay Connected with Us

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